Substack is now letting creators stream live videos as another way to connect with their audiences.
When you go live, your subscribers will be notified immediately, and you can make your streams available to everyone, to all subscribers, or only to paid subscribers, according to a blog post. Creators can also bring in another creator to a live stream for a collaboration. Once live videos are done, the recording will be saved to a creator’s post drafts if they want to use it in a post in the future.
The live streaming feature is rolling out in the Substack app. The feature is currently available its mobile app to “bestsellers” (creators with a lot of subscribers) and the company plans to bring it to all Substack users “in the coming months.” If you don’t have the feature yet, you can request early access from Substack.