Thursday’s VIP preview at Frieze Los Angeles was packed with celebrities and art world heavy-hitters alike, including actress Margot Robbie, record producer Benny Blanco, model Heidi Klum, and entrepreneur Laure Hériard Dubreuil. With significant interest following the pandemic, the fair appeared to be back in full swing.
Past VIP days at Frieze’s various editions have felt more “like waiting for a sneaker drop than trying to get into an art fair,” an advisor told ARTnews senior editor Daniel Cassady, who reported on the tumult of prior scenes. This one felt no different, with the aisles crowded throughout the day.
Below are selected highlights from the fair’s preview.